Business Isn’t Fast Fashion

Professional grifters are ruining the artform of entrepreneurship, and I’m over it.

I’m sick of the fast fashion-ication of business & entrepreneurship, where it’s all about growing fast and cashing out. My background is in veterinary medicine, where plenty of people are coming in with cash to take over. (Especially since Covid.)

As these “founders” and “entrepreneurs” have come into the space - I’ve watched carefully.

Many come in with really big promises about how they’re going to revamp the industry - whether it’s through providing a better experience for team members or leveraging technology.

But as these businesses scale to 10, 20, 30+ locations, those big promises start to fall apart.

I’m not dazzled by “entrepreneurs” who are good at raising capital with a flashy promise, but terrible at holding up that vision.

We seem to be in this era where asking for money is what makes an entrepreneur. I hate it. Creating a flashy promise to impress investors isn’t the hard part, especially if you have the privilege
and connections.

After working with service-based business owners for over 10+ years, I can tell you that the real work happens when it comes to maintaining your original vision. (Or altering it as you grow and scale).

I’m not impressed by businesses that expand to multiple locations, but can’t maintain the culture employees were promised.

It’s giving Shein. The clothes look cute online, but it’s gonna fall apart and end up in a landfill within a month. (And that’s being generous.)

A lot of these business founders will preach culture and vision until the cows come home. But when I talk to their employees, the math isn’t matching. The facade online rarely matches the experience of working for the business IRL.

I’m only working with founders who are in it for the long game.

I want to support people who not only have vision, but also have the guts to do what it takes to maintain it.

I want clients that don’t just claim to give AF about ~values~ and ~culture~ on day 1, but put in the work to scale those things so they remain on day 10,000.

I want founders who want to end up with a business they feel lucky to own, not people just looking to sell off ASAP to the highest bidder.

To me, that’s true entrepreneurship.